Motion graphics and video combining live footage, animation and AI video where it earns its place
Motion design, video production and YouTube advertising, combining live footage, animation and AI video where it earns its place.
Typical balance
55 human : 45 AI
Hybrid. Varies by engagement.
Your people keep story, direction and the edit, on-camera and voice talent and final grade and sound.
AI takes on storyboards and animatics, generated b-roll and cleanup and captions, cut-downs and translations.
What is motion graphics and video?
Motion graphics and video production covers animated graphics, live-action video and advertising edits for YouTube and social platforms, combining filmed footage, animation and AI video tools where they genuinely help. Story, direction and the final edit stay with people.
Also known as motion graphics, video production, YouTube advertising and animated explainer videos
Who needs motion graphics and video?
Companies with something to explain or show that text cannot do well, and brands running video advertising across YouTube and social.
A good fit when: you have a story to tell and thirty seconds to tell it.
How motion graphics and video works
Story
We agree the message and the story before anything is shot or animated.
Produce
Footage, animation and AI-generated elements are produced to the plan.
Edit
Editors cut the final piece, then produce versions for each platform.
Localize
Captions, cut-downs and translations extend each piece's reach.
What you get
- Motion graphics
- Video production
- YouTube and social advertising cuts
- Multi-language versions
How long does motion graphics and video take?
Short motion pieces in two to four weeks; larger productions typically four to eight.
Common questions about motion graphics and video
How long should a marketing video be?
As short as the message allows. Ads often work best under 30 seconds; explainers usually one to two minutes.
Can AI make marketing videos?
AI tools can produce storyboards, b-roll, cleanup, captions and translations well. Story, performance and the final edit still need people.
What is a motion graphics video?
An animated video built from graphics, text and illustration rather than filmed footage, often used to explain products, processes or data.
